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The Hotjar blog
Content for UX, product, and digital empathy experts
Hotjar product updates
Introducing Hotjar AI
Hotjar team
UX design and analysis
Using heat maps to improve your website’s UX: 5 ways to get started
Fio Dossetto
Filters
Search
Optimizing digital experiences
Ecommerce
7 steps to strategically prepare for a sales call
Hotjar team
Marketing
The 7 best BI tools for marketers in 2023 (and how to use them)
Hotjar team
Marketing
6 marketing trends that will shape the future of ecommerce in 2023
Geoff Whiting
Ecommerce
Shopify vs Squarespace: an in-depth comparison for 2023
Hotjar team
Ecommerce
Abandonment issues: why shopping carts get left behind (and what to do about it)
Hotjar team
Ecommerce
Shopify vs BigCommerce: which ecommerce platform is right for you?
Hotjar team
Ecommerce
Shopify vs WooCommerce: a deep-dive guide to help you choose the right fit in 2023
Hotjar team
Ecommerce
Shopify vs Wix: which is better to build your online store?
Ecommerce
How to use a cart abandonment survey to bolster ecommerce conversions
Hotjar team
Ecommerce
8 simple steps to take your brick-and-mortar store online
Hotjar team
Ecommerce
23 cart abandonment stats you need to know to improve sales in 2023
Hotjar team
Ecommerce
5 ways to recession-proof your business in 2023
Hotjar team
Marketing
How Hotjar uses Hotjar: 9 powerful use cases
Sharon Biggar
Marketing
How to show customers the same love they show you
Sharon Biggar
Marketing
Hotjar’s guide to product-led marketing in 4 easy steps
Sharon Biggar
Marketing
How marketing squads are making Hotjar more customer-centric
Sharon Biggar
Marketing
How data-driven marketing leads to customer-centric experiences
Sharon Biggar
Ecommerce
5 ways to gain happier customers and why ecommerce search can be of big help
Jake Rheude
Marketing
Official Hotjar Plugin for WordPress
Luke Vella
Marketing
How to grow & improve your WordPress site with Hotjar
Zoe Sachs
UX and web design
User research
5 steps to defining your company’s ideal customer profile
Hotjar team
User research
7 reasons your website users are frustrated (and how to fix them)
Ayush Sood
User research
10 best survey tools SMBs can use to capture valuable customer feedback
Shadz Loresco
User research
How to collect high-quality customer feedback and turn it into actionable insights
Hotjar team
UX design and analysis
How to test your website prototype: steps, tips, and tools
Jon Evans
UX design and analysis
On-page elements to optimize for better UX
Medi Jones
User research
How to use email surveys to create products users love (with examples and best practices)
Hotjar team
User research
How to use mouse tracking move maps to improve UX and conversions
Hotjar team
UX design and analysis
7 top UX analytics tools to enhance the user experience
Hotjar team
UX design and analysis
The top 6 UX design books that every designer should read
Ioana Teleanu
UX design and analysis
How to get UX buy-in at your company (and why it’s so difficult)
Ioana Teleanu
UX design and analysis
The 3 biggest challenges that UX designers face (and how to overcome them)
Ioana Teleanu
UX design and analysis
Why design-driven companies will outperform the rest in 2023
Marco D'Emilia
User research
How to conduct a survey to improve your brand identity
UX design and analysis
4 steps to being less wrong in UX Design, from Leandro Lima at Google
Hotjar team
UX design and analysis
How negative feedback leads to better UX
Saskia Ketz
UX design and analysis
How to use product feedback to solve business-critical issues
Hotjar team
User research
The customer feedback guide: analyzing and collecting customer feedback (and using it to grow)
Diana de Jesus
User research
Understanding and measuring your Customer Effort Score (CES)
Fio Dossetto
User research
How to write customer satisfaction survey questions to master your market [with examples]
Michael Redbord
User research
Survey questions 101: over 70 survey question examples + types of surveys and FAQs
Hotjar team
User research
How to create a simple, accurate user persona in 4 steps without leaving your desk [template + example]
Louis Grenier
User research
How website feedback tools can improve UX and unlock growth in your business
Tawni Sattler
UX design and analysis
Using heat maps to improve your website’s UX: 5 ways to get started
Fio Dossetto
User research
28 of our favorite customer feedback questions
Fio Dossetto
UX design and analysis
How to measure and improve customer retention using qualitative data
Hotjar team
User research
How to nudge for good (and not evil)
Hotjar team
User research
1 year into NPS: the good, the bad, the ugly of getting our users’ feedback
Louis Grenier
User research
User feedback: how to collect and measure it year-round + user feedback tools and examples
Fio Dossetto
User research
5 things that may ruin your customer satisfaction surveys
Pascal van Opzeeland
User research
How product teams can conduct online surveys to get actionable insights
Hotjar team
User research
20+ post-event survey questions to ask after an online event
Hotjar team
User research
The one resolution you need in 2019 (that most people ignore)
Louis Grenier
User research
How our team uses ongoing feedback to design and build a customer-centric product
Fio Dossetto
User research
5 tips for mastering interviews: the Hotjar Product team weighs in
Hotjar team
User research
20 Hotjar survey examples from real websites
Fio Dossetto
Bee Baker
User research
The easiest way to find out what people need, right on your website
Fio Dossetto
User research
The beginner’s guide to website feedback with 10 practical use cases
Louis Grenier
User research
Understand your customers with user behavior data and customer insights
Tawni Sattler
Paul Cooper
Hotjar products and behind the scenes
Hotjar product updates
Introducing new features and UX improvements to Hotjar Funnels
Hotjar team
Hotjar product updates
How to use Engagement Zones to improve your website and boost conversions with confidence
Shadz Loresco
Behind the scenes
Celebrating Pride Month in 2023: the Hotjar Pride Panel
Hotjar team
Hotjar product updates
Introducing Hotjar AI
Hotjar team
Hotjar product updates
User interviews come to Hotjar
Hotjar team
Behind the scenes
How to create a customer success program from scratch
Coleen Bachi
Behind the scenes
10 ways companies can do more to fight climate change
Hotjar team
Behind the scenes
Emotional intelligence: your quick-reference pocket guide
Hotjar team
Behind the scenes
Break into UX design with these 7 critical skills
Irene No
Behind the scenes
7 ways to build your empathy muscle for better workplace communication
Hotjar team
Behind the scenes
Zero-waste culture: 10 ways to generate less waste in your personal life
Hotjar team
Behind the scenes
We pay for that, too: providing perks people actually want
Hotjar team
Behind the scenes
Defensiveness: one of the greatest inhibitors to true collaboration
Hotjar team
Behind the scenes
Life in color: fun with flags and LGBTQIA+ basic expressions
Hotjar team
Behind the scenes
The Why Gap: how to see beyond your product analytics
Hotjar team
Behind the scenes
Why there are few women in leadership roles (and how to change it)
Coleen Bachi
Behind the scenes
How to increase your emotional intelligence for better feedback
Hotjar team
Behind the scenes
We just raised $600 million. Here’s what’s next.
Hotjar team
Behind the scenes
5 ways recruiters and job seekers can have a better hiring experience
Hotjar team
Behind the scenes
Why your company should practice radical transparency (and how to do it)
Mohannad Ali
Behind the scenes
Why is accessibility still an afterthought in tech (and what we’re doing about it)
Imran Omari
Behind the scenes
Pride Panel 2022: how far we still have to go
Hotjar team
Behind the scenes
4 ways to build a people-first company
Mohannad Ali
Behind the scenes
Challenging the status quo of exploitation in business
Mohannad Ali
Behind the scenes
Conscious capitalism: how your business can do more with the profit it generates
Ken Weary
Behind the scenes
Zero-waste culture: what does it mean in a company context?
Mohannad Ali
Behind the scenes
The fall before the catch: this is where you nurture psychological safety
Hotjar team
Behind the scenes
10 ways to build a productive and happy remote team
Sharon Biggar
Behind the scenes
How to make the planet a stakeholder in your business
Mohannad Ali
Behind the scenes
5 ways to build trust with your remote team
Sharon Biggar
Behind the scenes
How to talk about burnout with your teams
Sara Bent
Behind the scenes
Forget perfection: how to unmask your inner imposter
Hotjar team
Behind the scenes
How to use OKRs to put your values into action
Mohannad Ali
Behind the scenes
How to master the 4 elements of employee retention
Sharon Biggar
Behind the scenes
How values guide everything we do at Hotjar (yes, really)
Hotjar team
Hotjar product updates
Hotjar’s pricing model
Behind the scenes
Why 1:1 feedback is so hard (+ how to fix it on a cultural level)
Mohannad Ali
Behind the scenes
The secret ingredient of successful leadership
David Darmanin
Behind the scenes
We need to talk about mental health at work—full stop
David Darmanin
Behind the scenes
Building in Public 4: your burning questions answered – a Q&A with Megan Murphy
Hotjar team
Behind the scenes
Building a new brand filled with empathy
Christian Schorm
Behind the scenes
Building in Public 2: Product OKRs that unify, excite, and deliver
Hotjar team
Behind the scenes
Building in Public 3: competency frameworks that help product managers flourish
Hotjar team
Behind the scenes
Hotjar vs FullStory
Hotjar team
Behind the scenes
Hotjar vs Mouseflow: which one is right for you?
Hotjar team
Behind the scenes
Building in Public: Hotjar’s 5 product principles
Hotjar team
Behind the scenes
Hotjar has a new CEO
Mohannad Ali
Behind the scenes
How Hotjar is giving back
Hotjar team
Behind the scenes
Pride panel: LGBTQIA+ representation in the workplace
Hotjar team
Behind the scenes
The sharpest knives in the drawer: how we’re making Hotjar’s tools smarter and easier to use
Alex Jost
Megan Murphy
Behind the scenes
The Hotjar story (part 2) – from beta to €1 million ARR in 6 months
David Darmanin
Behind the scenes
Why employee feedback is important + how to give and receive it
Eric Robinson
Behind the scenes
19 ways Hotjar's remote team stays focused and productive
Fio Dossetto
Behind the scenes
An internal investment of €17.5 million & a new vision for the future of Hotjar
David Darmanin
Behind the scenes
A list of resources that might help if you're new to remote work
Fio Dossetto
Behind the scenes
The future of work: what innovative companies can teach us about succeeding in tomorrow’s workplace
Louis Grenier
Behind the scenes
An introduction to remote work from a remote company
Ryan Robinson
Behind the scenes
7 lessons learned as the co-founder of a €15M+ SaaS startup
Marc von Brockdorff
Behind the scenes
Hotjar has joined forces with Contentsquare
David Darmanin
Behind the scenes
5 of our favorite virtual team-building activities to grow a strong remote team
Fio Dossetto
Behind the scenes
App mistakes: the 10 lessons we learned launching (& killing) our $200K mobile app
Stefan Scerri
Behind the scenes
How we (Hotjar) communicate with our 17,385 users
David Darmanin
Trending topics
Trending topics
8 ways to spot market gaps in 2023
Hotjar team
Trending topics
Woman vs. machine: a content marketing experiment comparing ChatGPT to a human writer
Lesley Marchant
Trending topics
Exploring AI's impact on retail, technology, and marketing: from disruption to innovation
ChatGPT
Trending topics
Beyond the prompt: the impact of artificial intelligence on 5 major industries
Shadz Loresco
Trending topics
9 ways to make money online in 2023 (and tips to get started)
Hotjar team
Remote teams
Work time is more than just laptop time
Arran White
Remote teams
Mental health at work: a practical guide to well-being
Hotjar team
Remote teams
How to be unflappable at work
Carol Veiga
Remote teams
6 tips to help with difficult conversations
Hotjar team
Remote teams
Why you need to host an anxiety party—and how to throw one
Hotjar team
Remote teams
Make sure you tick these 11 boxes before giving feedback
Hotjar team
Remote teams
6 misconceptions of remote work—and what really matters
Hotjar team
Remote teams
Slack hacks: 5 remote-work boundaries for a better work-life balance
Hotjar team
Remote teams
Microaggressions in the workplace and how to be a better ally
Hotjar team
Remote teams
Doubting yourself? 10 common imposter feelings, and what to do next
Hotjar team
Remote teams
Rethinking normal: how to embrace cognitive-neurodiversity at work
Hotjar team
Remote teams
How to build company culture and team connections remotely
Sara Bent
Remote teams
Your problem-solution pocket guide for more productive remote meetings
Hotjar team
Remote teams
The better-remote-meetings checklist
Hotjar team
Remote teams
Come together now: how to plan an inclusive team meetup
Nicole Gottselig
Remote teams
Why companies should be investing in leadership coaching
Imran Omari
Remote teams
How to incorporate more mindfulness into your workday, from meetings to coffee breaks
Hotjar team
Remote teams
Productivity hack: the importance of downtime for deep work and better work-life balance
Hotjar team
Remote teams
8 ways to host meetings you’ll actually want to attend—plus 2 bonus tips
Mohannad Ali
Remote teams
3 practical ways to show more empathy at work
Mohannad Ali
Remote teams