WHY HOTJAR / FOR MARKETING TEAMS
WHY HOTJAR / FOR MARKETING TEAMS
792,434 marketers discover actionable insights in Hotjar every week
Make sense of drop-offs
"Funnels helped me identify where in the customer journey people drop off. Recordings let me understand what people see when they arrive on our website—what they click and what they don’t. Heatmaps helped me identify where they spend most of their time and assess whether they should be spending time there.
Piriya Kantong
Senior Marketing Analyst, Gogoprint
See beyond the numbers
"After looking at recordings, heatmaps and getting feedback from surveys - we grew from 80k to 150k members."
Sam Mallikarjunan
Marketing Strategist, Inbound.org
Convert with confidence
"Engage helps us iterate drastically faster on our designs. Preparation for user tests used to take at least 2 working days, including screening & recruiting. Since we started to use Engage, this takes us only half a day."
Tamas Kocsis
Product manager, Skyscanner
Optimize the user journey
"If you want to improve conversions on your site, install Hotjar. We’ve made changes inspired by Hotjar that grew conversions by 42%."
Gavin Bell
Founder, Yatter
Unlock the secrets to high-converting pages
“Hotjar makes it faster to optimize our conversion rates. It lets us stop guessing and actually see how the customer interacts with our website. We can find solutions, fix problems, and get more leads for our sales team”
Anna Grunanger
Head of Acqisition, Vimcar
Here's how it works
Observe
Ask
New AI features
Engage
