1.7 billion user journeys are analyzed in Hotjar each year
Discover issues and prioritize what to fix
Bugs that you never expected to see
Hotjar gives me empathy for the user. I can see their experience and see how frustrating it can be.
Product Lead at Hussle
Benchmark pages side-by-side to spot pain points
When I narrow down the issue I can go into Hotjar and look at the Recordings to understand the point of friction.
Hear from users right before they leave
I ask a simple open-ended question to users who came to my page and through those responses can form a word cloud to analyze their feedback.
Founder & CEO at EditStock
Stress test the usability of new features
“We got much closer to users than we have ever been able to before. The insights gathered continually help us better understand their needs and create experiences that truly help them achieve their goals.”
UX Lead, Silentnight
Over 126,500 people spot bugs using Hotjar
StudentCrowd found that on mobile devices their CTA wasn’t visible. In one change they grew conversion by 55%.
We wouldn't have been able to identify the problem without Hotjar.
COO & Founder at StudentCrowd
Audiense noticed that conversions had flat-lined overnight. Data didn’t reveal why, but Hotjar showed the password validator was broken.
We discovered that the feature was broken, so we fixed it and conversions went back up immediately.
Head of Product, Audiense
Wlydsson found an issue where a user’s checkout cart would empty upon reaching the checkout. This one fix grew sales by 30%.
We couldn't have fixed it so quickly without Hotjar.
Okay, but how does Hotjar actually work?
Understand how users really experience your site.
New AI features